Educational course for Taurex / Everything Trading

Overview

Taurex, a UK-based brokerage firm, was expanding into Europe through their Cyprus office. Rebranding from Zenfinex, they developed a separate content hub website called "Everything Trading" to support their educational initiatives.

The Challenge

Taurex sought to create a comprehensive video-based educational course on how to trade. While they had already completed the beginner lessons, they needed our expertise and video-making capability to develop the intermediate and expert sections of the course.

Strategy

01
Review the beginner lessons to ensure continuity and coherence throughout the course.
01
02

Design detailed curricula for the intermediate and expert sections, ensuring the content is engaging and educational.

02
03

Implement a mid-budget screen recording solution, enhanced with added animations to improve the professionalism and visual appeal of the videos.

03

Execution

Analysis webinars

Produced a series of high-quality videos for the intermediate and expert sections, using screen recording and animations to explain complex trading concepts and strategies. We ensured each video was professionally presented with clear explanations, engaging visuals, and smooth transitions. We coordinated with Taurex to seamlessly integrate the new videos into the “Everything Trading” website, providing a cohesive learning experience for users.

Results and impact

“Trading Writers transformed our educational offerings with their expertise and quality service. THe videos were delivered on time and quickly edited to suit our purposes.” – Maria Meramveliotaki, Head of Marketing at Taurex

  • Enhanced Learning Experience: The intermediate and expert courses provided a comprehensive learning path, helping users progress from beginner to advanced trading levels.
  • Increased Engagement: The use of animations and professional video production techniques improved viewer engagement and retention.
  • Support for Expansion: The successful launch of the advanced courses supported Taurex’s expansion into the European market, enhancing their reputation as a provider of high-quality trading education.

Table of Contents

The man behind the newsletter

Former Wall Street stockbroker and City of London analyst

Meet Jasper Lawler, CMT
Your guide to the best trading education

Hi guys, I’m Jasper.
I’ve spent over a decade in the trading industry — first as a stockbroker on Wall Street, then as a market analyst in the City of London. Along the way, my work has been featured thousands of times on CNBC, Bloomberg, BBC, CNN, Fox News and Sky News.

After years of researching trading strategies, speaking with traders, and producing analysis for financial institutions, I realised most traders face one big problem: information overload.

There are so many Youtubers, trading signals, trading robots and all the rest!

So where do you actually find reliable information - from real traders? That’s why I started Trading Writers. My team and I search the web for the highest-quality free insights from real traders, cut out the noise, and deliver it to you in clear, digestible summaries through our newsletter and videos.

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